Ex Giggling Squid exec announces Jo & Co Hove

14th May 2019


Husband and wife pair Pete and Jo Morrison, formerly Giggling Squid operations director and Wildwood managing director respectively, are to launch a new restaurant concept called Jo & Co in Hove, East Sussex, in June.


The pair met whilst working at Ask and Zizzi restaurants in 1998. The new restaurant launch will be an all-day dining concept featuring brunch, sharing plates and pulled meats.


Jo was previously MD of the Wildwood chain (Tasty Plc), taking it from inception to 60 restaurants.


Pete was most recently operations director at the Giggling Squid Thai chain, growing it from nine to 25 restaurants. Prior to that he was operations director at Chimichanga.  He will focus on front of house, drinks and design with Jo developing menus and executing the food offering.


Jo & Co menu will offer hashes and benedicts as part of the daytime menu, with some vegan dishes, pizzette, small plates and sharers in the evening, specialising in marinated slow cooked meats.  It will have a” modern, contemporary feel” with 80 covers in the main restaurant area, 25 seats in the mezzanine bar and pavement seating for an additional 16 covers.