Chilli Pickle expands

8th May 2018

The owners of an award-winning Brighton restaurant are to open a second premises as part of a crowdfunded expansion plan. Husbandand wife team Alun and Dawn Sperring hope to repeat their success with the Chilli Pickle, in Jubilee Street, Brighton, at a new location in Guildford in July.

The Sperrings opened the Chilli Pickle in Brighton, 10 years ago. Last year they raised £700,000 from more than 40 investors on the crowdfunding platform Growthdeck and have been working with the investment and advisory firm Imagine Capital.

They hope to open four more authentic Indian restaurants in the south east. The Chilli Pickle in Guildford will have 125 covers  in the High Street site formerly occupied by Cote’s Jackson and Rye brand until it closed last month.

The Sperrings said: “The key for us is to retain the essence of who we are with a creative edge and attention to detail and to keep it as a family vocation.

“Our regular Indian research trips enable us to keep our brand fresh and retain the confidence of our customers – wherever we are.”

They aim to replicate the Chilli Pickle’s Brighton venue in Guildford with an Indian market-inspired feel, featuring hand-painted Tamil stencil graphics and roadside-style posters.